Build networks with these 8 strategies for success

In business, a good network is worth its weight in gold. Whether you want to advance your career, seek new clients or establish strategic partnerships, building a strong network can open doors that would otherwise remain closed. But how do you build an effective network? Here are eight powerful strategies to help you successfully build your network.

1. Be consistent and visible

Building a network requires time and consistency. It is not enough to attend a networking meeting once or make a connection on LinkedIn. You need to be visible regularly and actively contribute to conversations. This can be done online through social media, such as LinkedIn, as well as through physical presence at events and conferences.

For example, regularly post valuable content or actively participate in discussions in groups relevant to your industry. By positioning yourself as an authority in your field, you automatically attract people who are interested in what you have to offer.

2. Choose quality over quantity

Networking is not about how many connections you have, but the quality of those relationships. It is more important to have a deep connection with a few influential people than superficial relationships with hundreds of strangers.

Invest time in maintaining your most important contacts. Ask open-ended questions, listen carefully to their needs and offer help whenever possible. This way you create valuable connections who are more likely to help you when you need it. Remember: it's all about mutual benefits.

3. Always be prepared for networking moments

Networking opportunities can arise at any time, and being prepared is essential. Whether you are in an elevator with a potential client or at a networking event, you should always have a short introduction ready that makes it clear who you are and what you do. This is also known as an "elevator pitch."

Make sure your pitch is engaging and generates curiosity. Think of something like, "I help companies save time by automating processes with innovative technologies." This will grab your attention and open the door for further conversation to build a network.

4. Don't forget follow-up

The real work begins after the first meeting. Following up with contacts is perhaps the most important part of effective network building. After a meeting, for example, you can send a personal e-mail or send a connection request via LinkedIn with a short message saying how nice it was to meet.

Make sure you always offer something of value in your follow-up. This could be an article that ties into the conversation you had or an introduction to someone else in your network. By adding value, you stay top-of-mind with the other person and strengthen the relationship.

5. Offer value first, ask for help later

One of the most effective networking strategies is to always offer value before you ask for something. People are much more likely to help you if you have helped them before. This can be as simple as introducing someone to a relevant contact, pointing them to an interesting opportunity or providing feedback on a project.

Networking relationships are essentially based on reciprocity. The more value you add to your network, the more value you get back. This is especially true in business networks, where trust and loyalty are the basis of lasting relationships.

6. Use technology to build your network

The digital world offers unprecedented opportunities to expand your network. Platforms like LinkedIn, Twitter and online communities give you the chance to make connections with people you would never otherwise meet. Use LinkedIn to actively seek new connections within your industry, share relevant updates and join conversations.

One of the most modern ways to expand your network quickly and efficiently is to use NFC-enabled digital business cards. This technology allows you to share your contact information with one touch, without paper cards. Not only is this practical, but it makes an impression and ensures easy follow-up. A dashboard also allows you to see who scanned your card so you can do targeted follow-up.

7. Be active at relevant events

Of course, online contacts are valuable, but physical presence at networking events and trade shows remains indispensable for building a network. Whether it's industry conferences, workshops or small-scale networking get-togethers, being physically present allows you to connect and show your face faster.

Always prepare well by knowing who will be present and make a plan of who you want to talk to. Bring interesting topics of conversation and don't be afraid to take the initiative yourself. During such events, it is also important to listen carefully and be open to what others have to say. After all, people remember how you made them feel, not just what you said.

8. Build networks outside your comfort zone

While it may be tempting to network primarily within your own industry, it is actually valuable to reach out beyond your usual network. Diversity in your network brings new insights, opportunities and contacts you would never have met otherwise.

Consider networking with people from other industries, startups or innovative technology companies. This broader view can give you new ideas and create unexpected collaborations. Chances are that it is precisely through these "out-of-the-box" contacts that you will find new perspectives and solutions to your own challenges.

Building innovative network with NFC technology

Want to really take your networking strategy to the next level? Then consider using NFC-enabled digital business cards. This smart technology allows you to easily and quickly share contact information, and you can see exactly who scanned your card. This makes following up with new contacts easier and more efficient.

Moreover, with a digital business card you radiate innovation and professionalism, which leaves a lasting impression on potential clients and partners. Are you ready to renew your networking strategy? Then try the NFC business card and experience for yourself how easy it is to expand your network.